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How does Flash Work?

The following is an article written by Wes Simpson for DV.com. The original posting can be found here. So thank you Wes and DV for this very relevant posting from the readers of the Marcellus Blog: ———- Flash video is a technology that is widely used on Web sites throughout the Internet for delivering video (and other) signals to a wide variety of different devices. Flash video files... 

Silverlight versus Flash – as an Application Platform

Silverlight aficionados will tell you that comparing Silverlight and Flash makes as much sense as a comparison between a Moto Razr and the iPhone. They will tell you that Silverlight was created for a far bigger purpose;  to light up the web (to use Microsoft’s marketing lingo) in the same way as Windows Presentation Foundation (formerly Avalon – I just love Microsoft’s system of... 

P2Peer-ing into the online video landscape

The (impending) arrival of Giraffic, with its Peer-2-Peer content delivery technology, raises some interesting thoughts about online video models. Obviously, the first question to strike me was: what if YouTube was powered by a P2P delivery network? Imagine a distribution network comprising hundreds of millions of “mini”servers, serving up over a billion video views every day. It’s... 

The Art of Listening

A title Guy Kawasaki can use… but the inspiration comes from Umair Haque – “listening beats talking.” The most significant aspect of a SaaS experience is the relationship that a service provider has with the subscriber. More aptly, the most important control point (for a service provider) is the relationship that the subscriber has with the service. A sure way to make that relationship... 

20 Questions with Dr. Dre(y) of VidCompare: Part 2

A couple of days ago, I posted the first part in the “20 Questions with Dr. Dre(y)” series. Something Kris said caught my attention, and this second question is directed at that. #2. Very interesting point, re: “Platforms are beginning to narrow their focus on core competencies”. As we see the emergence of more end-to-end platforms, where would that leave pure-play offerings like Tube... 

20 Questions with Dr. Dre(y) of VidCompare: Part 1

Over the next few weeks, I’ll be publishing a series of posts under the title: “20 Questions with Dr. Dre(y)”. These are conversations I’ve had with Kris Drey, the founder of VidCompare.com-  an online service that helps folks find the perfect online video platform provider suited to their needs. Kris is also Vice President (Product Marketing and Management) at Fliqz, which... 

Top 10 things we’ve learned about online video

Here is something you probably don’t know about Marcellus: we’ve tried our hand at content publishing. Yesssirreee! The Marcellus team was exactly where you, the content publisher, is today: looking for venues/channels/mediums to distribute/monetize/publicize our content. And honestly, we were not mighty successful at it… so with the deepest respect for you, and a first-person understanding... 

Video as a monetiz(able)ed social media object

I do this post and then this one emerges. Defining the problem – content is treated differently under different contexts. People tend to treat social networks with a certain level of attention deficiency, compared to content/portal sites, which is understandable. Reading CNN requires more attention (for the most part) than reading your friend’s status message (though I do not know how can... 

Video as a Social Media Object

Facebook’s dramatic rise as video site further exemplifies the importance of video as a social media object. Instead of the linear/one-to-one relationship that video plays in traditional media, video has the increasing potential of becoming a major driver in an ecosystem of creators, promoters, re-mixers, consumers and enthusiasts. Not sure that this signals a new trend “where YouTube is... 

Google to buy Brightcove. Not.

I got my first email at 12:28 pm – “rumor: Google to buy Brightcove.” I got my second email at 1:07 pm – “rumor false: Google to buy Brightcove.” I spent the time during those emails scratching my head – What is wrong with the Brin/Page/Schmidt triumvirate? Does it really make sense for Google to invest in an up-market (at those price points Brightcove is no... 
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